Zooparc Sauvage is a zoological park dedicated to the conservation, education and discovery of wild nature. The site showcases the park's new products and services, and facilitates access to ticketing and other services.
The aim was to create an immersive, educational interface that would appeal to families and nature enthusiasts alike. The site had to be welcoming and dynamic, and convey the values of species protection and respect for living things.
Deep green tones (fir, forest) combined with natural white and mustard yellow for the buttons. The whole evokes nature, warmth and the awakening of the senses, while remaining accessible and legible.
A rounded, slightly handwritten typeface for titles, reinforcing the playful, family-friendly tone. For paragraphs, a simple, flowing sans serif font ensures comfortable reading on all media.
The content is structured by differentiated zones: a large immersive visual, a central call to action, then a sequence of practical information (shows, hotels, tour preparation). The whole is guided by a pleasant, pedagogical logic.
The pictograms are rounded and soft, evoking nature and childhood. Graphic elements (leaves, organic shapes, badges) highlight information without overloading it.
The main image (a close-up of an elephant) is integrated into an irregularly shaped mask, reinforcing the feeling of authenticity and immersion. The processing respects natural colors to evoke a direct relationship with living things.
The main "Discover the park" button is in mustard yellow, clearly visible and warm. It guides the user without pressure, in a spirit of discovery rather than sales.
The user path is designed to meet visitors' real needs:
- Discover the park and its species
- Prepare your visit (accommodation, practical information)
- Buy tickets easily
Navigation is fluid, the menu clear, and the whole site is mobile-first, with attention paid to parents on the move (quick reservations, simple information, tactile ergonomics).
This project mobilized my skills in narrative UI/UX, accessible design for a wide audience, and structuring educational content. The site was designed in Figma with a strong focus on readability, contrast and eco-responsible identity.
The whole thing is ready for Webflow integration with optimized SEO: clean markup, fast loading, accessible texts and a soft conversion-oriented structure.
Are you a wildlife park, nature education center or eco-tourism facility? Are you looking for a site that both amazes and informs?
Contact Supria and let's create a site that respects nature, catches the eye and engages your visitors.
An online presence that grows with you
A strategic tool for attracting customers
A strong, memorable identity
